UTM Link Builder.

Build UTM-tagged URLs for any social media campaign. Generates a QR code and saves your last 10 links locally. Free, instant, no sign-up.

Quick-fill source:

Website URL*

Campaign Source*

Campaign Medium*

Campaign Name*

Campaign Term

Campaign Content

Generated URL

Fill in the fields above to generate your UTM URL…

Tip: Paste this URL into Bitly or TinyURL to shorten it for social sharing.

How to use

Enter the destination URL and fill in your campaign parameters. Source and Medium are required.

The tagged URL is generated in real time. Click "Copy Link" to copy it to your clipboard.

Click "Generate QR Code" to create a scannable QR code for offline use. Your last 10 links are saved in Recent Links.

Frequently Asked Questions

What are UTM parameters?

UTM (Urchin Tracking Module) parameters are tags added to URLs that tell analytics platforms like Google Analytics where traffic is coming from. Source identifies the platform (e.g. instagram), Medium the channel type (e.g. social), and Campaign the specific initiative.

Do UTM parameters affect my link's destination?

No. UTM parameters are stripped by most analytics tools before the user sees anything. They only affect your reporting data, not the user's experience.

Is my link history stored anywhere?

History is stored only in your browser's localStorage. It never leaves your device and is cleared if you clear browser data.